Wood fire pizza, spirts at The House

By Robert Proctor

The Cuero Record

For over 20 years, Keith Krueger had been looking to purchase the building at 404 W. Main. Just over a year ago he was able to, and through a collaborative effort with Corbin Goebel, they have opened The House: Wood Fire Pizza and Spirits.

Goebel had done some work for Krueger, who works in real estate, when he was told about the idea.

“It sounded like something Cuero’s been needing for awhile,” Goebel said. “We just wanted somewhere to hangout. You could come in, watch some sports, drink a beer, a glass of wine, then somebody mentioned something about pizza.”

Through some research, they found out what it would take to get a wood fire brick oven, which was built by Weaver & Jacobs Constructors. 

“We were all for it, something completely different for Cuero,” Goebel said.

Not far from Cuero, the city of Austin boasts some of the top wood fire pizza around. Goebel and Krueger were able to gain some ideas to help form The House.

“Since we’re kind of limited on space, we’re going to keep it pretty basic,” Goebel said. “Our goal is quality. We want people talking about the pizza.”

Most of their space is out back, where there will be horseshoes, washers, cornhole and bull ring.

After many months of hard work, they are ready to open but still desire to learn as they go.

 “That’s the big thing about this, we aren’t going to act like we know it all,” Goebel said. “We’re here to learn and grow with the customer.”

A relaxing experience for the customer is what led Krueger to the name.

“I decided on The House because it’s very welcoming,” Krueger stated. “We’d like it to be a middle of the road type of place, where everybody feels comfortable coming in here. It’ll be a success if the people are comfortable, the service is good and the food is good.”

Krueger also recognizes the learning curve that awaits but looks forward to the possibility for future growth.

“I see a lot of vision in what can be done, and I think this end of town needs it,” Krueger said. “We’re going to have to feel our way through. I think that’s the smartest way. What I’m really looking for is this man [Goebel] to be successful and to see where it goes.”

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